How to write a cute (but classy) Insta caption for couples

Let’s face it- we’ve all done our fair share of eye rolling at other people’s couple’s Insta captions. It’s almost like the more people try to be nonchalant, the more cringy the captions get. Don’t shoot the messenger, but even if you really “can’t wait to spend forever with this one” or you genuinely are enjoying your “dinner date with bae”, your friends are tired of hearing about it. 

Enough is enough. It’s time for couples to call out the cringe and make their social PDAs as cheese-free as possible. That’s why we’ve pulled together this guide to help you avoid an Insta caption for your couples pic that’s original, authentic, and definitely not annoying. 

Photographer: Annika Müller-Praefcke

Insta captions that are off limits

If you want to write something cheese-free, then there are some basic rules to bear in mind. 

Every day of the week has countless dedicated (and overused hashtags). From your man crush Mondays (#mcm), to your #TastyTuesdays, to those #Thursdates (sigh…), Insta is full to bursting with clichéd images of couples reminding everyone they are in a relationship. Your friends have probably already seen 5 or 6 #ThoughtfulThursday posts before they scroll through to yours. 

We hate to break it to you but, honestly they really don’t care about that super cute but cliché gesture you posted about. What they want is to see what’s going on in your lives as a one-of-a-kind, totally unique couple – cause that’s what you are (never forget it!).

The same goes for those demure posts of yours. We know you “think she’s ok” and that you “guess he’ll do”. You’re in a relationship that you want to share with the world, that much goes without saying! Instead of diminishing your feelings in order to seem coy and humble, be true to how you really feel. That’s the magic dust of life – embrace it!

Photographer: Theresa Sherron

So, how should you write a caption worthy of your relationship?

Rule #1: Own it, baby

No more masking your feelings behind genericisms that really don’t say anything at all. Be honest about how you feel. Tell the truth behind the picture. Shout out your story? So what if you argued 5 minutes before you took that selfie and this was right after your make up make out? That’s life, baby. And that’s what your friends love about you: the good, the bad, and all the ugly too. 

Rule #2: Don’t be afraid to overshare

What kind of relationship do you have as a couple? Are you really deep? Are you constantly cracking jokes? Or are you a little awkward? Whatever dynamic you’ve created together, let this shine through in your Insta captions. Call out that awkward boob stare he’s doing. Overshare the fart story that happened this morning. That authenticity will make your image speak a thousand words.

Rule #3: Call on the greats

Ok so we’re not all born Shakespeares. If you find it hard to find the right words, then it’s also totally cool to draw on inspiration from others to reflect the sentiments you find hard to articulate. And no, we don’t necessarily mean cheesy quotes (though these are also find if they mean something to you). We’re talking rap lyrics, movie quotes, or anything else that speaks to you as a couple. In the words of the great Ja Rule, “Cuz you not just my love, you my homie”.

Need some inspiration for your next caption?

Here are some quotes to get your creative juices flowing (or you can just steal them…)

“Love makes you do the wacky.” –Buffy the Vampire Slayer

“’cause I know there is strength / in the differences between us /and I know there is comfort /where we overlap”– Ani Difranco’s Overlap

“Where your treasure is, there will your heart be also.” –Harry Potter and the Deathly Hallows 

“I love you. You annoy me more than I ever thought possible, but… I want to spend every irritating minute with you.” –Scrubs

“We are all a little weird and life’s a little weird, and when we find someone whose weirdness is compatible with ours, we join up with them and fall in mutual weirdness and call it love.” -Robert Fulghum

“The best thing to hold onto in life is each other.” — Audrey Hepburn

“I came here tonight because when you realize you want to spend the rest of your life with somebody, you want the rest of your life to start as soon as possible.” — When Harry Met Sally

“I would rather share one lifetime with you than face all the ages of this world alone.” –The Fellowship of the Ring

“It doesn’t matter if the guy is perfect or the girl is perfect, as long as they are perfect for each other.” ~ Good Will Hunting

“It would be a privilege to have my heart broken by you.” ~ The Fault In Our Stars

“She wasn’t doing a thing that I could see, except standing there leaning on the balcony railing, holding the universe together.: – J.D. Salinger


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